ASIFA as created the International Animation Day (IAD) in 2002, honouring the first public performance of Emile Reynaud’s Theatre Optique in Paris, on the 28th October 1892.
Since then, ASIFA coordinates and helps promote IAD celebrations all over the world: an unique event that is simultaneously celebrated in several cities over 40 countries, putting the art of animation in the limelight and approaching it to different publics and cultures.
Every day we witness the importance and beauty of animation: not only it spreads in commercial theatres – featuring 3D animation and special effects, on TV, publicity, music industry, cross media, internet, but, and most specially, it develops and grows as an art form, trough short, media and feature films, signed by independent authors, students, children from all over the world.
Its impressive range of approaches, techniques and goals – drawing, painting, animating puppets and objects, using clay, sand, paper and computer; multiple narratives and non narratives, diversity of themes – confirms that ANIMATION is an extraordinary and powerful medium of art and cultural expression and communication.
ASIFA role is both to enhance and reach the public’s curiosity, providing a range of demonstrations and shows: such as encounters, concerts, exhibitions, screenings, cultural activities related to contemporary events and local interests. Stimulating dynamics and collaborations between chapters, groups and agents from different countries.
ASIFA Chapters and other institutions dedicated to animation are invited to join us on the promotion of suitable projects for IAD celebrations: screenings, workshops, conferences, and exhibitions. There are countries that promote a big event for the occasion, others simply point out this symbolic moment with one day of screenings and encounters. The important thing is to participate.
FILM PROGRAM EXCHANGE
To enhance the events and really contribute for the diffusion of animation films, each IAD promoter has the possibility of trading animation programs between countries/partners. The 2017 participating countries are Australia, Croatia. France, Germany, Israel, Japan, Poland, Portugal, Taiwan, Saudia Arabia, and the United States. To organize, facilitate and help promote trades please contact IAD curator, Vanessa Venture (vventura at casa-da-animacao.pt). A list of events and contact information for organizers can be found here.
Each year, ASIFA calls upon a famous animator to create the poster for International Animation Day. It is then adapted for each country in order to guarantee a worldwide view of the event. The Iranian animators/designers Noureddin Zarrinkelk and Negar Zarrinkelk created 2017 IAD poster.
Each organizer that promotes IAD event may use the poster and the labels to create its own communication tools according to its needs: printed posters, flyers, booklets, etc. To assure the coherence of IAD announcements and communication, these tools must include: the original IAD image (of the poster), the signature of the artist and ASIFA logo. The 2017 poster may be downloaded here.
Nooreddin Zarrin Kelk was born on April 6, 1936 in Mashhad, Iran. Known as the father of Iranian animation, Zarrinkelk founded the first school of animation in Iran, which later merged with the prestigious faculty of fine art of Tehran University. Zarrinkelk continued being a professor of animation and graphic arts well into his retirement age. Since 1971, Zarrinkelk has been Jury member of various international animation festivals and illustration biennials. He served as the president of ASIFA in 2003. He is a director and writer, known for Donya-ye divane divane divane (1975), Amir Hamza the Lover and the Dancing Zebra (1977) and Cheshm-e tang-e donyadar (1980).
Negar Zarrinkelk was born in 1976 in Tahran, Iran. She attended Azadegan School of Arts and Architecture, (1995)
and Azad University of Tehran, graduating with a B.A in Industrial Design in 2000. She has worked as Graphic Designer since 1997 in Studio Zarrinkelk, as Noureddin Zarrinkelk Assistant.